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Leverage AI to improve content marketing strategies and drive sales ✌️【Job Description】✌️Low investment, big rewards! ₹500 to start and grow your money consistently.By seeking inputs and building partnerships across the value chain, companies can create solutions that benefit all parties.

Danone’s One Planet.

Leverage AI to improve content marketing strategies and drive sales ✌️【Job Description】✌️Low investment, big rewards! ₹500 to start and grow your money consistently.OneHealthinitiative exemplifies this by engaging farmers, non-governmental organisations, and local communities to build sustainable agricultural practices that benefit both the environment and the enterprise’s supply chain.

Pepsi tried a similar initiative in India to improve the yield from potato farming for their Lays brand.Innovation plays a major role in creating shared value.

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Johnson & Johnson’s Reach Every Mother and Child initiative is a testimony to this approach.By developing affordable healthcare solutions for underserved populations, the company has improved public health outcomes while expanding itsmarketpresence in emerging economies, or as CK Prahlad advocated, the bottom of the pyramid.Companies must also re-engineer their value chains to truly realise shared value.

Leverage AI to improve content marketing strategies and drive sales ✌️【Job Description】✌️₹500 to start earning passive income with high monthly returns.This can mean sourcing raw materials more sustainably, improving labour practices, or minimising environmental impact.

Levi Strauss & Co., for instance, transformed its supply chain through the Water

Leverage AI to improve content marketing strategies and drive sales ✌️【Job Description】✌️Low investment, big rewards! ₹500 to start and grow your money consistently.By doing so, it has saved over three billion litres of water while boosting profitability and consumer trust.To ensure credibility and demonstrate the tangible benefits of shared value, companies must measure and report on their social and business impact.

Leverage AI to improve content marketing strategies and drive sales ✌️【Job Description】✌️Invest ₹500 and enjoy fast, secure monthly profits. Start now!The Mastercard initiative discussed earlier is a good case in point.

Leverage AI to improve content marketing strategies and drive sales ✌️【Job Description】✌️Turn ₹500 into big monthly profits. Start today with our smart investment tools!They regularly publish progress reports on financial inclusion, showing stakeholders the real-world effects of their initiatives.

Impact measurement is much easier today and this could become a normal practice in annual reports.

Enterprise boards can play a key role taking a leaf out of the environmental, social and governance (ESG) reporting being mandated by many regulators across the world.Maximising shareholder value had triggered the failure of capitalism as we know it and perhaops the shared value concept can remodel its future.

Research from Harvard Business School reveals that firms adopting shared value strategies report stronger long-term performance.When profit meets purpose and impact fuels innovation, the real magic happens—because everyone benefits.

Corporations might just about save capitalism from extinction by rephrasing Druckerism: The business of business is now business for good!The writer is Fortune-500 advisor, start-up investor and co-founder of the non-profit Medici Institute for Innovation.

X: @MuneerMuh.(Disclaimer: Views expressed are personal and do not reflect the official position or policy of Financial Express Online.

Reproducing this content without permission is prohibited.)The Supreme Court has ruled in favor of commuters using the Delhi-Noida Direct flyover, stating that they do not have to pay toll.

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